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The Global In-Car Infotainment System market has seen decent growth in the historical period with the increasing need for driver assistance and growing concern of driver safety. Also, recent advancements and breakthroughs in technology has also driven the growth of the market in the historical period. With the advent of mobile technology, networking, and other advancements, there is a growing need for the incorporation of artificial intelligence to provide a virtual personal assistant with active voice command to guide drivers, proactively. Rising disposable income levels in emerging economies, especially in Asia Pacific, allow customers to spend on high-end and luxury vehicles equipped with these systems. Technological advancements have also resulted in the inclusion of sophisticated visual user interfaces, voice recognition, intuitive touchscreens, and other features of these systems. Both factors bode well for the in-car infotainment market’s growth over the forecast period. Other factors driving industry growth include the increasing trend of vehicle electrification and new active safety legislation (e.g., telematics requirements in Europe).

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